Event Planner Professional Certification

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Category: 
Hospitality & Travel
Combined Hours: 
495
Code / ID: 
EPP-1
Course Type: 
Mentor Supported
Bundled Courses:
Event Planning & Management
Start Your Own Business
  • Description
  • Objectives
  • Outline
  • Materials
  • Certification
  • System Requirements
  • Watch a Demo

An event planner is, most simply, someone who organizes an event. Any time people meet for a purpose, whether it is for a wedding, a conference, or the grand opening of a new store, someone is needed to supervise all the details to guarantee the event happens and that it is a success.  Our Event Planner Professional program can help you become that person. 

After completing this course, you should be able to:

  • Type quickly and correctly
  • Identify the transcription format for civil litigation
  • Identify the transcription format for probates
  • Identify the transcription format for family law
  • Identify the transcription format for legal instruments

Event Planning & Management

Event Planning and Management Module 1
Event Project Management

  • What is an Event?
  • Event Management Challenges
  • Events, Human History and Culture
  • Role of Event Managers
  • Events as Projects
  • Project Management Perspectives
  • Event Project Definition, Organization and Framework
  • Stakeholder Requirements
  • Project Planning
  • Project Risk Management

Event Planning and Management Module 2
Event Design and Operations

  • Events as Designed Experiences
  • Concept and Theme
  • Understanding Event Experiences
  • Event Staging and Logistics
  • Why Do Operations Matter in Events?
  • Event Operations Strategy
  • Supply Chain Management
  • Event Logistics and Capacity Management

Event Planning and Management Module 3
Human Resource Management   

  • Finding the Right People
  • Challenges in Practice to the Events Industry
  • Event Induction and Acculturation
  • Effective Communication
  • Employee Learning and Development
  • Motivation
  • Maximizing Performance and Retaining Employees
  • Remunerating Staff

Event Planning and Management Module 4
Event Finance and Marketing

  • Financial Terminology
  • Financial Planning and Control
  • Budgeting and Events
  • Methods of Budgeting
  • Comparing Actual and Budgeted Performance
  • Event Marketing Planning
  • Event Sponsorship

Event Planning and Management Module 5
Event Law, Health, Safety, and Risk Management  

  • Legal Environment
  • Legal Requirements
  • Insurance
  • Guiding Principles of Health, Safety and Risk
  • Health and Safety Management
  • Risk Management
  • Risk Assessment
  • Specific Event Risks

Event Planning and Management Module 6
Sporting and Mega Events

  • Overview of the Sports Industry
  • Managing Participants
  • Sporting Events Marketing
  • Defining Mega Events
  • Mega Event Periods
  • Mega Event Tourism

Event Planning and Management Module 7
Public and Business Events

  • Public Sector Specific Events
  • Third Sector
  • Categorization of Business Events
  • Conferences and Meetings
  • Incentive Events and Performance Improvement
  • Networking Events
  • Corporate Hospitality
  • Exhibition and Trade Shows
  • Business Event Customer
  • Business Event Evaluation

Event Planning and Management Module 8
Cultural Events, Sustainability and Media

  • Cultural Events
  • Festivals
  • Programming and Marketing Cultural Events and Festivals
  • Event Impacts
  • Measuring Impacts and Evaluating Events
  • Sustainable Events
  • The Role of the Media in Events Management
  • Media Management

**Outlines are subject to change, as courses are always under improvement for your benefit**

Start Your Own Business

Start Your Own Business Module 1     
Entrepreneurs and Entrepreneurship  

  • Defining Entrepreneurship
  • Free-Enterprise System
  • What is a Small Business?
  • Paths to Enterprise Ownership
  • Benefits and Costs of Becoming an Entrepreneur
  • Lean Startup Methodology
  • What is a Business Plan?
  • Business Plan Components

Start Your Own Business Module 2   
Creating Business and Exploring Your Market

  • What Defines a Business?
  • Business Opportunity Decision Process
  • Your Competitive Advantage
  • Determining the Value of a Business
  • Product Life Cycle
  • Customer Research
  • Segment and Industry Research
  • Market Positioning

Start Your Own Business Module 3       
Marketing Mix and Smart Selling

  • The Marketing Mix
  • Product, Price, Place, Promotion
  • Advertising and Sales Promotion
  • Publicity Potential
  • Developing a Marketing Plan
  • Sales Call
  • Creating a Sales Force
  • Customer Relationship Management Systems

Start Your Own Business Module 4     
Costs and Financial Statements

  • Start-Up Investment
  • Estimate Value
  • Fixed and Variable Costs
  • Calculating Critical Costs
  • Income Statements
  • The Balance Sheet
  • Financial Ratio Analysis
  • Balance Sheet Analysis

Start Your Own Business Module 5    
Cash Flow, Taxes, and Financing Strategies

  • Cash Flow
  • Working Capital Cycle
  • Using a Cash Flow Statement
  • Capital Budgeting
  • Gifts and Grants
  • Debit and Equity Financing
  • Investing

Start Your Own Business Module 6
Legal Issues and Operating for Success

  • Business Legal Structures
  • Contracts
  • Commercial Law
  • Intellectual Property
  • Protecting Tangible Assets
  • Licenses, Permits, and Certificates
  • Production-Distribution Chain
  • Supply Chain Management
  • Defining Quality

Start Your Own Business Module 7
Management, Leadership, Financing, Licensing

  • The Entrepreneur as Leader
  • Business Management
  • Creating and Managing Organizational Culture
  • Ethical Leadership
  • Social Responsibility and Ethics
  • Focus Your Brand
  • Harvesting and Exiting Options
  • Creating Wealth by Selling a Profitable Business

**Outlines are subject to change, as courses and materials are updated.**

All course materials included.

Upon successful completion of our Event Planning & Management course, students will be prepared, in part, to sit for the National Association for Catering & Events (NACE) CPCE certification exam. Eligible candidates must have also worked in the catering & events industry full time within the past three years and have attended 30 hours of professional development in the past five years.

Note: This course is not affiliated with, nor has it been endorsed by the National Association for Catering & Events. 

Internet Connection

  • Broadband or High-Speed - DSL, Cable, and Wireless Connections

*Dial-Up internet connections will result in a diminished online experience. Classroom pages may load slowly and viewing large audio and video files may not be possible.

Hardware Requirements

  • Processor - 2GHz Processor or Higher
  • Memory - 1 GB RAM Minimum Recommended

 

PC Software Requirements

  • Operating Systems - Windows 7 or higher
  • Microsoft Office 2013 or higher. Also, you could use a general Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
  • Internet Browsers - Google Chrome is highly recommended
    • Cookies MUST be enabled
    • Pop-ups MUST be allowed (Pop-up Blocker disabled)
  • The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
  • PowerPoint Viewer (if you do not have PowerPoint)
  • Adobe PDF Reader
  • QuickTime, Windows Media Player &/or Real Player

 

MAC Software Requirements

  • Operating Systems - Mac OS x 10 or higher with Windows
  • Mac office programs or a Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
  • Internet Browsers- Google Chrome is highly recommended
    • Cookies MUST be enabled
    • Pop-ups MUST be allowed (Pop-up Blocker disabled)
  • The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
  • PowerPoint Viewer (if you do not have PowerPoint)
  • Adobe PDF Reader
  • Apple QuickTime Media Player

 


Click on the school name below for purchasing info:

1101 W. Liberty St.
Medina, OH 44256
United States
Phone: 727-824-7800 ext 8

This course is also available at the following school:

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